Who we are
Liberty Life Assurance Kenya is a life insurance provider that has been providing relevant products to Kenyans for over 50 years. Our purpose at Liberty is to make a difference in people’s lives by making financial freedom possible.
We change realities and make freedom possible by providing innovative and relevant solutions that help our customers protect their greatest assets. Our diverse and flexible products include life insurance, investment solutions, education and retirement savings plans. We pride ourselves in putting the customers’ needs first.
With a proud heritage of over half a century, Liberty Kenya has been a pioneer in knowledge sharing and making a significant contribution to the financial services industry. We continue to strive to change realities in Kenya because Liberty is not just our name; it’s what we do!
Group Structure
We are a subsidiary of Liberty Kenya Holdings which was established in 2011 and is listed on the Nairobi Stock Exchange. It is also a holding company of Heritage Insurance Company, the short-term business offering general and health insurance. Through its subsidiaries, Liberty Kenya Holdings operates primarily in East Africa and is headquartered in Nairobi.
Liberty Kenya Holdings is a subsidiary of Liberty Holdings, an established and growing Pan-African financial services group that is listed on the JSE in South Africa. Liberty Holdings has a growing footprint in 17 African countries, offering asset management, life insurance, short-term insurance, health cover and pension solutions and health solutions that meet the changing financial, investment and lifestyle risk needs of both the retail and corporate markets. Our vision is to be the trusted leader in insurance and investment in Africa and other chosen markets.
